Monroe, the owner of a small hair care line produced in China, is concerned about the impact of new tariffs on her business. She has not increased her prices yet, but fears it will be inevitable once she places orders with the new tariffs in effect. She tried exploring the possibility of shifting production to the United States, but was told by a Memphis-based producer that she would need to order a minimum of 10,000 units, which is not feasible for her business.
LaWanda Majors, the owner of MajorStyllz Beauty Supply near Nashville, has also been affected by rising prices. A popular style of human hair extensions she buys from overseas has increased from $125 to $175. Despite struggling to stay afloat and being the sole employee in her shop, she has marked down everything in the store to bring in money for buying more inventory as prices go up.
Customers have noticed the rising prices as well, with many expressing their concerns on social media platforms like TikTok. One woman from Louisiana voiced her frustration about the increasing prices of hair products in addition to other expenses like groceries and cars. The uncertainty surrounding the future of these businesses due to rising prices and tariffs has left owners and customers feeling stuck and anxious.
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